« Canadians consider texting-while-driving the biggest road danger | Main | Honda plans electric Fit, hybrid powertrain for larger vehicles »

November 18, 2010

Marchionne laughs off Ferrari, Alfa Romeo speculation

Fiat-marchionne 

By Greg Migliore, AutoWeek

Fiat CEO Sergio Marchionne laughed off speculation that two of his company's most storied brands, Ferrari and Alfa Romeo, are for sale.

“Oh please,” he said in response to an AutoWeek question at the Los Angeles auto show on Wednesday.

He later added, “I think we're going to hold tight and fight.”

Marchionne is CEO of Fiat, which owns storied Italian sports-car brands Alfa Romeo and Ferrari. It also owns the Fiat and Lancia brands and runs American automaker Chrysler, of which Marchionne also is CEO.

Volkswagen chairman Ferdinand Piech has openly lusted after Alfa Romeo, and Reuters reported that a Ferrari stock offering was also an option for Fiat. There has also been speculation Fiat could sell stakes in Ferrari or Alfa.

Still, Marchionne did not appear eager to sell either of his spotlight brands during an appearance at the L.A. auto show.

“I can sell you one Ferrari,” he said, clad in his trademark black sweater and a blue-checked shirt.

TrackBack

Comments

Feed You can follow this conversation by subscribing to the comment feed for this post.

Post a comment

advertisement

About the Authors

Justin Couture Justin Couture

Reportedly, the first word to come out of his mouth was "car," and since then it's evolved into a life-long passion. Justin is a fan of passionately engineered vehicles, but in general, loves the industry as much as the cars it produces. Justin is the Assistant Editor of MSN Autos, and manages The Passing Lane.

Mark Atkinson Mark Atkinson

Mark has a decade’s experience driving and writing about thousands of vehicles, and two decades before as an inveterate car nut and race fan. He’s also a first-time father, so you’ll need to excuse the occasional half-awake daddy rant about how his daughter’s car-seat won’t fit.

John LeBlanc John LeBlanc

After a career in advertising and marketing, John decided to turn his jaundiced eye towards the world of cars. Since then, he's become one of Canada's most vociferous critics of the industry, delivering objective analysis of the new car scene.


    MSN Autos Twitter