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February 11, 2013

Trashing the litter critters

By David Menzies for MSN Autos

After Friday’s “Snowmergedden”, some good news did emerge: such as the visual spectacle of a picture-perfect winter wonderland. Snow on trees, snow on mailboxes, snow, snow, snow everywhere... the ivory-hued calm after the storm. The scene seemed good enough to grace a postcard... until I pulled into a mall parking lot north of Toronto. You see, eventually, I diverted my gaze to the ground below. And I kinda wish I hadn't.

Alas, the bliss generated by the white-on-white vista had soon morphed into disgust. The problem: so many motorists had been refilling their windshield wiper fluid reservoir tanks. And upon emptying those bottles, they just casually chucked the containers to the ground. Clunk! Just like that.

Now really, folks, I’m no neat-freak Felix Unger, but when did this sort of behaviour become acceptable?
A clear plastic container is almost invisible, I grant you that. But it’s still litter, no? And would chucking the empty bottle in the trunk for disposal at a later date be so onerous? It’s a plastic bottle after all – not a loaded diaper.

Indeed, as taxpayers, we have skin in the game here: it is estimated that it costs $20 million-per-year merely picking up after litterbugs in Toronto alone. So much for Hogtown being "New York as run by the Swiss" as Peter Ustinov opined in the 1970s.

Former Ontario Provincial Police Sergeant Cam Woolley agrees that for whatever reason, the roadside littering problem has become noticeably worse in the greater Toronto area in recent years. "People are multi-tasking and eating in their cars. Some people spend the entire day in their cars," says Woolley. "And there's been a swing in values. Littering is a selfish attitude and some people don't care."

All of which explains those anti-littering signs at many "problem" off-ramps. The signs feature an empty can with a red slash through it, noting there’s a $500 fine if you choose to chuck that Tim Hortons cup out the window (enforcement of this law, alas, is a different story...)

One last potential remedy for fighting littering (albeit mainly symbolic): Perhaps the time has come to replace Ontario’s vacuous tourism slogan ("Yours to Discover") which has graced licence plates since the early '80s? Why not bring back the original licence plate command of "Keep It Beautiful"?

Obviously, some people need reminding.

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About the Authors

Justin Couture Justin Couture

Reportedly, the first word to come out of his mouth was "car," and since then it's evolved into a life-long passion. Justin is a fan of passionately engineered vehicles, but in general, loves the industry as much as the cars it produces. Justin is the Assistant Editor of MSN Autos, and manages The Passing Lane.

Mark Atkinson Mark Atkinson

Mark has a decade’s experience driving and writing about thousands of vehicles, and two decades before as an inveterate car nut and race fan. He’s also a first-time father, so you’ll need to excuse the occasional half-awake daddy rant about how his daughter’s car-seat won’t fit.

John LeBlanc John LeBlanc

After a career in advertising and marketing, John decided to turn his jaundiced eye towards the world of cars. Since then, he's become one of Canada's most vociferous critics of the industry, delivering objective analysis of the new car scene.


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