BCAA announces winners of 'Dry Grad' Video Challenge
By Mark Atkinson for MSN Autos
'Dry Grads' - organized graduation parties that don't allow alcohol or drugs - grew out of the efforts of keeping teens from drinking and driving. Thankfully their popularity seems to be on the rise, although there are still plenty of young drivers out there who still haven't gotten the message, and teens still account for an abnormally high percentage of impaired driving deaths in Canada.
The British Columbia Automobile Association (BCAA) decided two years ago to create a contest for local high schoolers to create three-minute pro-'Dry Grad' videos shot, produced, written by and starring students. With $7,000 in prize money being split between the top-three vote-getters earmarked to offsetting schools' Dry Grad costs, there were nearly 50 entries in this year's challenge.
The winning videos from George Elliot Secondary School in Oyama, B.C. ($4,000) and the two runners-up, Hugh McRoberts Secondary School in Richmond ($2,000) and New Westminster Secondary School ($1,000), are candid, graphic and have surprisingly high production values.
All three videos are easily viewed on the BCAA Dry Grad page.
Which one is your favourite? Do you think this is a contest other regions should embrace? Let us know in the comments.
